How I became a marketer without a degree or experience 👀

Giving you all my secrets to getting your dream job

I just came back from a work trip (which was amazing btw) and it just made me reflect on how I ended up here!

First things first I always grew up on the internet. I am part of the fan account turned social media manager trope. But it wasn’t until 2020 that I realized that being a social media manager was an actual job. I came across Jas’ video on TikTok and haven’t looked back since.

Getting started

The most important part of getting a job in marketing or becoming a social media manager was to get experience. At the time I was studying History, which was not marketing at all. But I had bought a mini e-book to understand what social media management was and the skills that were required. I made a checklist of skills & certificates I needed and made sure to find places where I could get experience.

Getting experience

There are two things you can invest when wanting to learn a skill: time and/or money. You have to decide for yourself which one you’re willing to invest. Because I was low on money I knew I could invest my time. Hence why I did take some unpaid work in the beginning.

Whenever I look for opportunities I always ask myself the following: “Is this going to be relevant for the bigger picture?” Any experience I put under my belt has to be a skill I need to “check off” my list.

Since I was still in university I knew that it was the best place for me to get experience. I applied to be a graphic designer for one of the clubs at uni. The club required us to have a LinkedIn profile. I would spend hours looking at other people with the job I wanted to see what they had studied. That’s how I discovered the many certifications that were available to social media managers.

I was investing time in both of these things. Would post my work online and people would ask for services. That’s when I decided to

📺 Watching: The Nanny | Watch here

Still watching it and still on season 2. I did watch Kung Fu Panda the other day and damn that thing is fatphobic af?!

📖 Reading: Catching Fire - Suzanne Collins | Buy here

I might not finish the books before Ballad of The Songbirds and Snakes but it’s alright lol.

🎧 Listening: Deep Dive with Ali Abdaal | Entrepreneurship Masterclass: How to Make $10k - $1M per Month - Daniel Priestley | Listen here

I’ve been recommending this episode to everyone since I listened to it. It’s been a long time since someone didn’t gatekeep information to sell a course. 10/10 recommend.

🎉 I was a guest on 2 podcasts this week! Will keep you all updated on when the episodes come out.

Public Relations Intern | 1Milk2Sugars | Internship | 📍Montréal, QC | 💸 $18/hr (CAD)

Digital Marketing Associate | Haus Labs By Lady Gaga | Full Time | 📍Los Angeles, CA | 💸 $60,000/yr - $65,000/yr (USD)

Social Media Strategist | Daiya Foods | Full Time | 📍Burnaby, BC | 💸 $70,000/yr - $80,000/yr (CAD)

For the full list click here:

Thank you so much for reading this week’s newsletter! I truly hope you enjoyed it. If you made it this far feel free to reply with 🛫 and let me know if you have bucket list places for this year!

Again, thank you so much for supporting Mesa! 🍴

Till next time! 🍷

Qetsiyah